Now I'm not the most enthusiastic shopper for clothes - my ideal is to grab some stuff from a hangar, make sure it fits (approximately) and then head for the till. However there are those, I'll acknowledge, that take more pleasure in it.
I came across an interesting RFID application in clothes retail on the web site of one of our partners - UPM Raflatac - that specialise in .......
One of their clients - Galeria Kaufhof in Essen, Germany - is using RFID tags on clothing and readers across the sales floor including over changing rooms, in order to track which items are tried on together and which are selected from what displays, and which items are tied but not purchased, so helping the shop to organise its outlet better.
I liked this. Often the focus in RFID systems is on what's being sold, here they are as interested in what isn't selling. That's got to be more interesting when floor space is at a premium.
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